Curricula

Curriculum Table

Competences

General Information

Description

KL00BS21	Negotiation Skills in Sales (3 cr)
Prerequisites	basics of marketing
Objectives	Student understands different selling situations and requirements for successful selling. Furthermore, student understands organisational buying behavior. Student knows the phases in the selling process and is able to do selling in practise.
Content	- different selling situations - requirements for successful selling - organisational buying behavior - the selling process - influencing techniques - the basics of sales management
Recommended optional programme components	If necessary, the student advisor will recommend optional programme components for each student based on their individual study plan.
Accomplishment methods	Not applicable
Execution methods	Not applicable
Materials	Not applicable
Literature	Not applicable
Evaluation Criteria	Not applicable
Evaluation Criteria
Assessment Frameworks	Not applicable
Further Information	not applicable
Responsible persons	Not applicable
Links	Not applicable

Implementations

No implementations.